Launched in 1999 as the first business of Alibaba Group, Alibaba.com has evolved into a leading platform for global business-to-business (B2B) e-commerce. During fiscal year 2024, Alibaba.com served more than 48 million small and medium-sized enterprises (SMEs) from over 190 countries and regions, providing them with a holistic suite of trading services encompassing sourcing, online transaction, digital marketing, supply chain fulfillment and after-sales support. Alibaba.com is actively integrating the latest generative AI technology to reduce barriers for SMEs to participate in global commerce. It has streamlined the cross-border supply chain and introduced a B2B e-commerce semi-fulfillment model designed to make it easier for SMEs to conduct trade.